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Women's Triathlon Club called TCB
The Coeur Women's Tri Club

Collective Beat 12 Month Membership



Join Our Triathlon Family (and save lots of $$'s)

Want to connect with encouraging and inspiring women who get ga-ga for endurance sports? Want exclusive and beautiful free Coeur gear, a free women's specific triathlon training plan, great (and unlimited use) discounts on Coeur product and on training camps, goods & services from our partners? Did we just say FREE a lot? 

If so, join us in The Collective Beat from Coeur Sports. The Collective is a member's only community of women who love to cycle, run, swim, train, and race. The math alone makes this an easy decision because you'll receive over $300 worth of gear and credits for the $249 purchase. The savings gets even better when you start using your unlimited use 20% discount. In addition, you'll get to be part of an encouraging and supportive group of athletes.

Members of The Collective Beat receive the following:

  • A $125 apparel allowance for use on any Coeur Sports products including exclusive Collective Beat Apparel
  • A $150 credit to be used for women's specific training plans from Hardcoeur Coaching. 
  • A Welcome Pack including a water bottle, socks, swim cap, and trucker hat or visor worth over $80
  • 50% Discount to our Virtual Velo Club (a $120 savings / year)
  • An Unlimited use 20% discount off of all Coeur Sports products
  • A 20% discount on our Spring Triathlon Training Camp
  • Fantastic discounts on products and services from our partners
  • Exclusive Access to Collective Beat product
  • Private Access to The Collective Beat Member's Only section of the Coeur Sports website
  • Discounts on products from our amazing sponsors 

What's behind the name? Well, after naming Coeur for the message of heart and courage, we had to make this group stand for something too, right? Here’s the breakdown: We wanted to make a big thriving community of athletes that can connect and have a shared experience. Hence, The Collective. And, because we are based on heart (and because we freakin’ love music), there you have your Beat.

Don't miss this opportunity to get some fantastic benefits and make some amazing new friends!

Membership Terms & Conditions

  • Membership is valid for 1 year
  • Clothing allowance may not be transferred
  • Membership and clothing allowance may not be transferred
  • Discounts and allowances may not be combined

You will receive instructions on how to order your gear once you sign up. Please allow 24-48 hours to receive all the details via email. If you do not receive anything in 48 hours please email us at

Join us! 

Just an fyi: Your exclusive TCB kit is custom made but we'll send your discount codes, purchasing credits and a welcome pack right after you join. Please be sure to select your sizes after you join. 


Customer Reviews

Based on 18 reviews
Jody Burke

This is my second year and I love the clothing. I’ve never had cycling shorts that fit so well and do not chafe! So comfortable. The cycling kits are so cute and comfortable as well.

Tina Marie Addison
Love this group

This is my second year and I love how each person supports each other, even if we never met. Love the clothing. Absolutely love representing The Collective Beat 💜

Jillian Wilhite

Great options, discounts and kits. The extra touch with the first delivery is appreciated. Tshirt is actually true to size like non-athletic casual attire so definitely consider when ordering.

Meg H.
TCB Is For You!

I've been a TCB member for 3+ years. I joined for the cute kit and the discount on Coeur clothing back in 2019. Just doing the math, the membership fee pays for itself and then some, from the clothing and training plan vouchers and welcome pack, to the amazing discounts on Coeur and team sponsors' products. If I was going to purchase quality running, cycling, tri, and swim clothing throughout the year, it made financial sense to join TCB.

That's why I joined. But I kept renewing because of the priceless benefits of the TCB community. The knowledge, support, and positivity of my teammates has been invaluable to me as an athlete and as a woman. TCB is for beginners and experienced athletes; front, middle, and back-of-the pack; young, old, and in-between. It's not a competitive team, although many of us like to compete in races. No drama or ugliness here. There is a place for everyone here - including you!

Debra LaGrua
Best Team Around!

This is my 4th year as a Collective Beat Member. It is the best team I have been with. The culture of this team is a special community. You will always find a supportive voice, information you need on any questions and teammates that are always looking to connect with you. As long as I continue in triathlon, The Collective Beat will be a part of my training plan.

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