Coeur Sports Ambassador Team

Hi everyone! We’ve got some great things going on right now and thought it might be nice to provide a quick update on some of the action.

Ambassador Team

We open our Call for Athletes every year in September and we usually get quite a few questions. So, we took a shot at answering the most common questions and here’s a summary:

  • Can I apply if I’m not fast? The answer here is an unequivocal “Yes!”. We’re looking for women who can draw others into a lifestyle of health and fitness. Fast is nice because you may have more opportunities to share the message but “fast” in and of itself is not a requirement.
  • Is there a cost to be on the team? The answer is “No”. We discussed this quite a bit internally and we think there should be no cost to be on the team. Now to be clear, we do get a tremendous benefit from our ambassadors. You help share our message, you draw other women (who hopefully will consider trying Coeur gear) into the sport, and frankly, we enjoy cheering for and following all of you on social media. We think that if we charged you for the gear, you would in reality just be a customer who got something on sale.
  • Can I live outside the U.S.? Yes. While we are a U.S. based provider, we have customers in all over the world.
  • What are you looking for in Ambassadors? We could go on for days about this but the short answer is that we want women who take training and racing seriously but not themselves. Women who inspire. Women who encourage. Women who motivate. Now, do with this part what you will, but it is probably also good to note that we enjoy a glass of wine (or three) from time to time, have been known to laugh at inappropriate jokes, love our pets and don’t tolerate…how shall we say it? Uhhmm…well, the word rhymes with Crass and Mole. In other words, “Mean people need not apply”.

    Racing and Placing

    Now, as we’ve mentioned, results aren’t the primary goal but that doesn’t mean we don’t enjoy the heck out of great performances. And speaking of great performances, did you see our Kona recap? Wow! The Coeur girls put on performances for the ages on one of the toughest days on record. Congratulations again to Beth, Amy, Laura, Hailey, Alana, Kim and Katie! We were incredibly proud to have two pro women out of 50…oops..sorry. Wishful thinking. Two pro women out of 35 wearing Coeur and then having three of our Ambassadors up on the podium including Amy who is an Age Group World Champion.  

    Podium at Ironman Hawaii

    Amy is a World Champ!

    The great thing about endurance sports is that there’s a race going on somewhere almost year round. This weekend, we’ll be glued to the computer watching Ironman Florida (Go!! Jeana, Kelly and Aleah.) and then on Nov. 16th, we’ll be cheering for Jess, Sarah, Heidi, Jennifer, and everyone else.

    New Stuff

    We're always adding new gear to our site, so be sure and check in from time to time.

    Ok..that about covers it for now. Hope everyone has a great weekend!

    Your friends at Coeur.

    Reginald Holden